UNIQLO +J
The Uniqlo +J Collection launch was held on Wednesday 5th of May at the Chadstone Uniqlo store.
We invited a select group of 120 influencers, media, creatives and CEOs to come view and shop the collection ahead of it being released to the public the following day.
We engaged a DJ to bring the atmosphere, as well as an open bar provided by iD working to partner Uniqlo with Asahi Beers for the occasion. Guests were given a goodie bag consisting of many free Uniqlo products ranging from basic tees to tote bags. The collection featured sleek, striking and modern pieces in which the store truly reflected in presentation. The +J Collection area was kept neat, minimal and felt highly exclusive.